From the monthly archives:

July 2009

Word of Mouth Saves a Family

by charlesjorlando on July 31, 2009

Word of Mouth is a powerful thing, especially when it saves your home from foreclosure.  The Today Show aired a moving story this week about a woman who baked her way out of foreclosure…literally. Angela Logan needed $2,500 in 10 days to make her mortgage payment on time and she didn’t have the money.  Together [...]

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Zuberance Whitepaper Series – The ROI of Advocates

by charlesjorlando on July 30, 2009

In the second part of our five-part ground-breaking whitepaper series, we found that Advocates are five times more influential and valuable than average customers.  In some cases, Advocates are worth $500K each.  Learn more about our key findings from our CEO, Rob Fuggetta, in the video below. The research report will be released the first [...]

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Word of Mouth Spending is Expected to Reach $3 Billion in 2013

by charlesjorlando on July 29, 2009

PQ Media just announced its key findings from their upcoming report, Word of Mouth Marketing Forecast 2009-2013.  Despite the recession, Word of Mouth spending by leading brands continues to increase and is “on pace to remain among the fastest growing segments of the media and communications industry this year”.  Moreover, PQ Media projects Word of [...]

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