Zuberance is a sponsor of the annual CMO Summit at the Grand Hyatt Hotel in San Francisco, CA, on September 9 & 10, 2009. Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) is the organizer of the event.

An all-star speaker lineup of CMOs and senior marketing decision-makers from Best Buy, Intuit, Cisco Burt’s Bees, Safeway and other leading brands will discuss how they’re leveraging Word of Mouth and social media, along with other cutting-edge marketing technologies and strategies, to increase revenues, cut costs, and enhance customer relationships.

“We are delighted to be a sponsor at the upcoming Aberdeen CMO Summit,” said Rob Fuggetta, Founder & CMO of Zuberance. “We’re looking forward to sharing with CMOs how they can turn Word of Mouth into sales now by energizing their Adovcates,” said Rob Fuggetta.

“We are very pleased to welcome Zuberance as a silver sponsor of the CMO Summit,” said Jeff Zabin, Aberdeen Customer Management Technology Practice Research Fellow. “Zuberance is a leader and innovator in enabling companies to leverage their customer advocates and improve return on marketing investment,” said Zabin.

Register today for the CMO Summit. Zuberance is offering a $500 discount. Contact veronica.modarelli@zuberance.com for the promo code.

We’re proud to let you know that Rob Fuggetta, founder and CEO of Zuberance, will be a featured presenter at the Computer Market Analyst Group (CMAG) meeting on August 28, 2009 at the Seagate campus in Scotts Valley, CA.

Rob will be giving a presentation titled, “Brand Advocates: Understanding the World’s Most Influential Consumers,” that gives attendees insights into how they can energize their company’s advocates to help drive sales.

Many of the sessions at the August 28th meeting are geared toward consumer engagement and social media, which Rob builds on with his insights on how companies can identify and mobilize highly influential brand advocates.

We’d love to see you there. For more information on the CMAG, contact Jeff Young of IPR at 541-552-9410 or jeff.young@iprcorp.com.

Think advocacy doesn’t inspire, motivate, or drive people? Well it does. And here’s proof…

Tammi Ramsey, local aspiring bay area winemaker has made it to the final selection committee for the new PBS reality tv show, The Winemakers. Think Project Runway for wine. Wine enthusiasts are asked to put their knowledge of wine making to the test. According to PBS “they’ll be judged every step of the way, by some of the toughest critics around: a “who’s who” of real experts in the realm of food and wine. The stakes are high and the competition is fierce.”

Tammi Ramsey has dreamed of this opportunity ever since she received a wine making kit from a friend and her “hobby turned obsession” quickly propelled her into a love for wine.

The final contestant is chosen by how many advocates watch her video. Today, Tammi’s 2 minute video audition video is the ultimate test of advocacy.

The power of advocacy is all around us. The power of Zuberance is it’s advocates.
Thank you advocates everywhere. Go Tammi, Go!