Finding himself fascinated by the deep emotional connections that consumers develop with brands, Alex has spent his career helping brands harness the passion in the hearts of their best customers. Identifying the natural path in his career, Alex now focuses all of his time and effort in the field of Brand Advocacy and social media (whatever that is). Alex has worked with a diverse range of brands, including Chili's, TiVo, 24 Hour Fitness, Craftsman, BlackBerry, Intel, Cisco, HP, Adidas, Clorox, P&G, Nestle, Hyundai and more.
What Alex advocates: Apple, Triumph, BMW, eBay, MotoGP, Alpinestars, Oakley, Levi's
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