“60 Seconds with…” features leading experts in Word of Mouth marketing, social media marketing, customer experience, and related areas. Today’s guest is David Rodnitzky, Founder of PPC Associates.
How is the Groundswell of Word of Mouth and social media changing search engine marketing?
First, I think WOM and social media is gradually replacing search results as the [...]
This week’s “60 Seconds with…” features John Moore, WOM Enthusiast at WOMMA. John was formerly in marketing at Starbucks Coffee and Whole Foods Market. Today, through his Brand Autopsy Marketing Practice, he shares marketing advice with businesses aspiring to earn unwavering devotion from customers and employees.
As a long-time believer in the power of word-of-mouth marketing, [...]
This week, “60 Seconds with…” highlights Anthea Stratigos, co-founder and CEO of Outsell, the only research and advisory firm focused on the publishing, information, and education industries. Anthea Stratigos co-founded Outsell, Inc. with Greg Chagaris, creating the leading research and advisory firm focused exclusively on the information and publishing industry. She established the company’s research agenda [...]