Advocates are companies’ most loyal customers. They’re highly engaged consumers who go out of their way to recommend their favorite brands and products on Facebook, Twitter, Yelp, Amazon, and more plus offline. There are 500 billon peer impressions on the social web today (Forrester), rivaling ad impressions.
But how do you leverage that Advocate power at scale?
Here are ten ways brands are leveraging their Advocates now at scale via the Zuberance Advocate Platform.
Brand Advocates can help your brand reduce churn and boost loyalty. In this post we explore three ways to empower your Advocates to help your brand reach those goals.
Forrester has just announced its Peer Influence Analysis. In order to make Forrester’s study more tangible for our readers, we’ve put together a brand advocate influence chart that estimates the reach that one of our customers. Once the customer started using our platform to energize their brand advocate base, the level of peer influence multiplied [...]
